Analytics
Popup events in GA4, named the GA4 way, with campaign, variant and step as parameters.
Select
Pick Google Analytics 4 in Settings → Analytics. Nothing to install on your site.
Name your events
Choose which events to send and how they are called: Popup Opened, Popup Converted…
Analyse
Filter by campaign, variant and step in Google Analytics 4. No personal data is sent.
One line of code, your first campaign in minutes.