PopFlare documentation

Build popups that convert

Everything PopFlare can do, from the first campaign to multi-step opt-ins, A/B tests and CRM routing. Every page is illustrated with screenshots from the real app.

A PopFlare campaign on a live site: a sticky bar and an opt-in popup running together.
A PopFlare campaign on a live site: a sticky bar and an opt-in popup running together.

How PopFlare fits together

A site is one website (with its staging and country domains). Each site has campaigns; a campaign decides where, when and how often a popup appears. The popup itself is a creative, and a campaign can run several creatives at once as an A/B test. When visitors convert, their leads are stored in PopFlare and routed to your tools through actions.

ConceptWhat it isWhere to find it
SiteA website with one embed snippetSite switcher, top left
CampaignTargeting, trigger, frequency, goal and scheduleCampaigns
Creative / variantThe popup design, possibly with several stepsCampaign → Edit design
LeadA form submission (email plus any other fields)Leads
Integration & actionA connected tool and what to do with each leadSettings → Integrations, Campaign → Actions